What is Digital Marketing? The digital marketing, also known as online marketing, is to promote brands to connect with potential customers using the Internet and other forms of digital communication. This includes not only email , social media, and online advertising, but also text and multimedia messages as marketing channels. Benefits Of Digital Marketing To Businesses Increase customer loyalty with frequent communications Engage the customer at every buying stage Target the right audience Generate a consistent lead pipeline Optimize and obtain better conversion rates To assist you in your search for a partner, we’ve compiled this list of the Digital Marketing. Browse their agency profile descriptions, their client reviews, and services to find which can best suit your company’s needs.

Digital Marketing

Main Services

The Business Services industry is related to the firm business operations that do not get involved in the manufacturing or distributing of physical products. More typically, this industry provides intangible products - those that can not be seen or touched with - to the customers and still gains profit for the company through offering those services. It also can benefit from features like no inventory and in-store costs. Furthermore, Business Services can simultaneously operate as the primary and secondary core business.Therefore, this industry is related to a wide variety of sectors, according to the services offered and the consumers' needs within the markets. Thereby, at least every business currently operating in the marketplace with one or more different services can offer and yet take advantage of those in the market.And Business Services can gain benefits for both B2B and B2C business services models, but more significantly with the model of B2B. Business Services provides more valuable data and insights on the B2B services industry because many services offer the companies convenience, luxury, and expertise. Besides, some services are essential to all kinds of business forms, while others are rewarding services that enhance work satisfaction. It can be related directly to business services such as Consulting, Design, Printing, and many other benefits.Plus, within the Business Services industry, the company can specialize by focusing on a particular goal and acquiring internal employees. Companies operating in the business services industry provide professional, scientific, and technical support to organizations in other sectors. These companies rely on highly skilled labor, and employees often require advanced degrees or specialized training. A firm can hire additional business services or outsource professional assistance to complete specific tasks requiring unique expertise or equipment.&nbsp;

Business Services

What is Advertising? Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them. Benefits Of Advertising To Businesses - Increasing brand &amp; products awareness.
 - Standing out from the competition.
 - Educating your business customers.
 - Increasing Sales Volume &amp; ROI.
 - Improving your brand positioning “image”
 ... To assist you in your search for a partner, we’ve compiled this list of the Advertising. Browse their agency profile descriptions, their client reviews, and services to find which can best suit your company’s needs.

Advertising

What is Branding? Branding (branding in marketing) is the process where a business makes itself known to the public and differentiates itself from competitors. Branding typically includes a phrase, design or idea that makes it easily identifiable to the public. Benefits of using Branding for your businesss - Customer recognition
 - Competitive edge in the market
 - Easy introduction of new products
 - Customer loyalty and shared values
 - Enhanced credibility and ease of purchase
 To assist you in your search for a partner, we’ve completed this list of the Branding. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Branding

Services

What is Content Marketing? Content marketing is the process of consistently publishing relevant content that audiences want to consume in order to reach, engage, and convert new customers. Benefits of using Content Marketing for your businesss - Expanded brand awareness
 - Increased organic search traffic
 - Higher expertise, authority, and trust
 - Clearly defined brand personality
 - Enhanced accessibility for a broader audience To assist you in your search for a partner, we’ve completed this list of the Content Marketing. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Content Marketing

What is Influencer Marketing? Influencer marketing is a way brands can promote their products through endorsements or recommendations from influencers and content creators on the internet. Social media and blogs are home to the majority of influencers, although other creators like podcast hosts can fit the bill, too. Benefits of using Influencer Marketing for your brand - Builds trust and shows authority
 - Improves brand awareness
 - Access to millennial gen z consumers
 - Long term influencer relationships
 - Manage your brands reputation To assist you in your search for a partner, we’ve completed this list of the Influencer Marketing. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Influencer Marketing

What is Local SEO? Local SEO is the process of improving the local search visibility of small and medium-sized businesses (SMBs), brick-and-mortar stores and multiple-location businesses within a geographic area. Unlike traditional SEO, which focuses on boosting a brand’s searchability on a national or global scale, local search engine optimization targets “near me” and geo-specific search queries. The goal of Google local SEO is to boost your brand exposure beyond your storefront and make your business more accessible to prospects in the local online community. To assist you in your search for a partner, we’ve completed this list of the Local SEO. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Local SEO

What is Market Research? Market research (or marketing research) is any set of techniques used to gather information and better understand a company’s target market. Businesses use this information to design better products, improve user experience, and craft a marketing strategy that attracts quality leads and improves conversion rates. To assist you in your search for a partner, we’ve completed this list of the Market Research. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Market Research

What is Media Planning? Media planning is the process advertisers go through before buying and launching ads to gauge effectiveness and maximize ROI (return on investment). It is a critical first step in any ad campaign. The tangible outcome of the media planning process is a media plan document that will guide your ad campaign. To assist you in your search for a partner, we’ve completed this list of the Media Planning. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Media Planning

What is SEM? Search engine marketing, or “SEM,” consists of cumulative efforts to promote a website in paid and organic search listings. SEM is a primary driver of business growth and customer acquisition for many ecommerce stores. Benefits of using Search Engine Marketing for your brand - Bring highly qualified traffic to your page - Make your brand or company known throughout the world - Generate conversions - Get results with a tight budget - Take advantage of the available data and parameters To assist you in your search for a partner, we’ve completed this list of the SEM. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

What is SMM? Social Media Marketing, or called SMM, is a form of Internet marketing that involves creating and sharing your content on social media networks to help reach your branding, marketing and sales goals. Social media marketing requires both strategy and creativity Benefits of using SMM for your brand - Builds brand awareness and recognition
 - Generates conversation around your brand
 - Helps understand your target customers’ interests
 - Helps build customer loyalty
 - Makes it easy to distribute content To assist you in your search for a partner, we’ve completed this list of the SMM. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

What is Video Production? Video production is the process of producing video content. The process can be broken down into three subcategories: Pre-production, Production, Post-production Benefits of using Video Production for your brand - Builds brand awareness and recognition
 - Generates conversation around your brand
 - Helps understand your target customers’ interests
 - Helps build customer loyalty
 - Makes it easy to distribute content
 To assist you in your search for a partner, we’ve completed this list of the Video Production. Browse their agent profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

Video Production

Challenges that E-commerce is facing: - Poor customer data - Multiple security risks - Security concerns -Bandwidth availability - Integration with existing protocols - Capitalization of data - Customers’ exploding expectations Benefits of technology solutions for E-commerce: - Better inventory management - In-depth reporting - Communication with customers - Efficiency of operations - Security - Effective sales processes - Centralized data - Increased efficiency &amp; productivity by automating tasks - Increased sales &amp; reduction of business costs - Increased revenue streams - Improved staff coordination and collaboration To assist you in your search for a partner, we’ve compiled this list of e-commerce agencies. Browse their ageny profile descriptions, their client reviews, and services to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

E-commerce

Industries

China

RedFern Digital is a China specific, full-service agency that helps brands navigate the digital ecosystem, increase their brand awareness and convert that awareness into sales. After 15 years in China, RedFern has grown alongside our clients, some of which are now among the most successful brands in-market.
Our background is commercial and our roots lie in E-commerce and data driven analysis, together they derive actionable insights to optimize digital marketing strategies.&nbsp;We challenge our people to deliver measurable and successful campaigns for our brands no matter the budget, no matter the platform. We pride ourselves on our ability to commercially understand all aspects of the consumer journey from point of contact to purchase.
We&rsquo;re a culturally rich team from all corners of China, with both education and work experience in overseas markets such as Australia, Germany, New Zealand, the USA and the UK.
The experience within our team enables clear and transparent communication with our clients, ensuring that your values, USP&rsquo;s and identity are represented strategically for the China market.

RedFern Digital

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