boohoo

Boohoo define itself as an online fashion retailer that we are a global brand for all girls, as our belief is affordable for all. Boohoo is the top choice for the destination of fashion and lifestyle for all occasions. Our mission is to empower outlook of clients to feel confident. 

Also, we constantly increase clients' self-esteem and body positivity to help clients realize their true potential. Moreover, at boohoo, we put our community first before all, with all 17 million followers on social networks.

We believe in our existence to empower and inspire customers. Our channels aim to support cultural values and drive purposeful, positive change. Our campaign #BOOHOOFILTERFREE was created to reduce comparison culture and eradicate filter abuse. 

The campaign went a global movement that united our customers with a positive self-worth message. Besides that, even though the unchanged belief of our fashion for all with a soft price.

However, the style for all must come along with sustainability for the planet. Due by we boohoo is part of the clothing industry, so we rely strongly on relationships with our suppliers to provide customers with products on trend at a great price. Boohoo is currently on the journey of replacing and reducing the usage of polyester to certified recycled polyester, from traditional cotton to organic cotton, and more to stick within sustainable development.   

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