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Website content and structure analysis tools. Check your website for errors and dead links. Find broken links and redirects. View the website structure and calculated importance value for all pages.Get detailed stats for all pages such as HTML errors, page size, response headers, response time, download time. Can integ...
This project was last updated September 22, 2022
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Concept
Web content refers to the textual, aural, or visual content published on a website. Content means any creative element, for example, text, applications, images, archived e-mail messages, data, e-services, audio and video files, and so on. Web content is the key behind traffic generation to websites.
Feature
Website content writing is any writing on a website. If that sounds broad, it’s because it is. Let’s explore the types of content writing that are generally found on a website.
Blogs:No longer just for writing about your feelings or the day, blogs are an important component of a website’s content marketing strategy. Blog posts are often short—around 750 words—and are designed to inform, entertain, and delight your readers.
Case Studies:Brands can use case studies to illustrate their value proposition by writing about how their product or service helped a customer or client. Case studies are specific to a brand and should provide in-depth details or data around results.
Checklists:Often downloadable, checklists are fantastic pieces of lead generation content, content that aims to attract potential new clients. Templates should offer concise, actionable steps for readers. If the content is downloadable, companies should also ensure their branding is present on the piece.books
Website Copy:Content that appears on pages of your website like a homepage, landing page, about page, or FAQ. Copy on your website should explain your brand, sell your product or service and lead readers throughout your site.
White Papers:Shorter than ebooks, these pieces of content generally focus on one specific topic or problem and offer solutions or data to solve the issue. White papers are another excellent lead generation tactic.
Benefits
1.Add Value to Your Site:Quality, educational content makes it easy for returning, new, and prospective customers to find the information they need to make informed decisions. Once your customers or clients know your website is a valuable, reliable source of information, they’ll keep coming back.
2. Gain a Broader Following:Good content website content makes for good social media content. This can help build a broader following on your social media channels—and drive those followers to your website.
3. Rise in Rankings:Google and other search engines are more likely to rank websites that regularly update with new, SEO-rich content. Studies estimate that 89% of B2B researchers use the internet during their search process. Getting SEO right means getting your content in front of them.
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